Original artical posted at BI I first met Noah Kagan over rain and strong espressos at Red Rock Coffee in Mountain View, California. It was 2007. We were both in hoodies and had a shared penchant for the F-bomb…
One model, the Value Proposition Builder for creating a value proposition states six stages to the analysis:[3] Market: for which market is the value proposition being created? Value experience or customer experience: what does the market value most? The effectiveness…
Awesome article from BCG, see links below …. Digital technologies are reshaping both consumer demand and competitive dynamics in the CPG marketplace, irrevocably altering how people shop and how they decide what to buy. Digital innovation has created entirely new…
Liquefied natural gas (LNG) is natural gas (predominantly methane, CH4) that has been converted to liquid form for ease of storage or transport. It takes up about 1/600th the volume of natural gas in the gaseous state. It is odorless,…